Clean Tu Casa Blog 

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Published On
April 11, 2023

Scrub Daddy: Is this viral sponge really that great?

Written By
Osi Egwuogu

Scrub Daddy, the popular cleaning product that debuted on Shark Tank in 2012, has taken the cleaning world by storm. We even featured it as one of the seven best gift ideas for people who love clean spaces!

With its unique smiley face design and unique material, it's no wonder why this innovative sponge has become a fan favorite. So, is Scrub Daddy really worth all the hype? Let's find out.

The Backstory Behind the Smiley Sponge

scrub daddy sponge in foam

The story behind Scrub Daddy is nothing short of inspiring. The product was invented by Aaron Krause, a Philadelphia-based entrepreneur with over a decade of experience in the car washing business. While washing his car one day, he realized he needed a better tool to clean the surfaces.

After experimenting with different materials, he discovered a unique foam material that changed texture when submerged in hot water. Inspired by this discovery, he developed a sponge that could change texture based on water temperature, providing adequate scrubbing power for various cleaning tasks. And thus, Scrub Daddy was born!

Krause initially partnered with a company called 3M to bring his product to market, but the partnership ultimately fell through. Undeterred, Krause turned to the popular TV show Shark Tank to pitch his product to a panel of investors. He ultimately landed a deal with investor Lori Greiner, which helped Scrub Daddy skyrocket to success.

The Unique Properties of Scrub Daddy

But what makes this sponge so unique? The polymer blend used in Scrub Daddy sets it apart from other sponges on the market. It's more durable and flexible than traditional sponges, and its texture changes based on the water temperature. In cold water, the sponge becomes firm, allowing for tough scrubbing power. It becomes soft and gentle in warm water, perfect for delicate surfaces.

This Tiktok video by @cleaningthedirtiest shows the different properties of this sponge's material and how effective it is for cleaning.

All the benefits of using scrub daddy sponge in your home

  1. The unique smiley face design makes it easy to grip and adds a fun touch to your cleaning routine. Plus, the eyes and mouth can be used as scrubbing surfaces for tough stains and grime.
  2. The polymer used to make it changes texture based on water temperature and is more durable and flexible than traditional sponges. This versatility means it lasts longer and can easily tackle a wide range of cleaning tasks.
  3. The scrub daddy is safe on delicate surfaces like non-stick pans and glass without scratching or damaging. 
  4. Flexible enough to get into tight spaces and corners, making it easy to clean hard-to-reach areas like the inside cups or the corners of a bathtub. Its flexibility also means it won't lose its shape or texture over time.
  5. Dishwasher safe for easy cleaning and sanitation. Simply toss it in the dishwasher, and it will come out clean and ready for subsequent use.
  6. Adds a fun and charming touch to your cleaning routine. With its smiley face design, using Scrub Daddy makes cleaning a more enjoyable experience.

So, is Scrub Daddy worth all the hype? 

Based on its popularity and the positive reviews from satisfied customers, it seems that the answer is yes. Its smiley face design is both practical and charming, and its unique polymer blend sets it apart from traditional sponges. It's efficient, effective, and safe to use on delicate surfaces. If you're looking for a more efficient and fun cleaning tool for your household, try this sponge.

Clean Tu Casa is the team to call for any cleaning service in Atlanta. We offer Atlanta residential cleaning services and corporate cleaning services. We provide commercial cleaning services in Marietta, Buckhead, and Brookhaven areas. Whether you want a one-time, weekly, bi-weekly, or monthly cleaning, simply reach out to us for your free quote today.

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